What is Visual Branding? Do you look at your salon website or social media channels and wish you knew how to give it a “glow up”?  It's time to take your salon biz to the next level with branding, graphic design and social media posts to attract your dream clientele. 

Show notes for episode 59

the social graphic glow up

Celebrated in the hair and beauty worlds as an industry leader, Sarah Garner lives for her client’s a-ha moments. She is the creative brilliance behind powerhouse brands such as Beaute Industrie, Salon Pay and Secret Salon Society, Sarah and Digital Bloom have ignited confidence in over 500 hair, beauty and wellness businesses across Australia and New Zealand through her branding, graphic design and strategic makeovers.

Known for her radiant yellow branding and synonyms with the vibrance of a golden sunflower, Sarah has truly brought the sunshine to an industry craving the passion and TLC she and her team bring. Sharing her wisdom through online courses, industry events, magazine features, podcasts and guest blogs, Sarah has crafted a community of business owners hungry to discover how their own business can experience the bloom movement. With game-changing plans on the 2021 horizon, Sarah and Digital Bloom have truly cemented themselves as the go-to for tailor-made branding that sees a business owner stand taller, prouder [and often louder] when welcoming their dream clients through their door.  

A true adventurer and wanderer at heart, Sarah finds inspiration in her travels and eating her way around the world, using her experiences to influence her creative work. When Sarah isn’t designing head-turning, jaw-dropping designs for her clients, you can find this intrepid, artistic, marketing genius drinking Pinã Coladas [but not getting caught in the rain] and bending the rules by adding a dash of milk to her long black coffee. Yeah, she’s kinda rebellious like that.

Sarah shares her top 3 tips in the podcast on branding in the hair and beauty business:

1. Consistency
2. Knowing your audience – who is your dream client?
3. Review and Refresh

for the love of canva

Sarah Garner and I both love Canva! In fact, we are both pretty obsessed with the program that can help you transform your branding without the need for a graphic designer. And Sarah's made that even easier for you by creating an online course to teach you how to use Canva. Amazing, right? Sounds too good to be true?!

It's time to flaunt a brand that feels as empowered, confident and rejuvenated as your clients. All the links mentioned in the podcast can be found below this blog, so keep scrolling lovely.